Library - Page 2 of 9

How to fund a startup

If you’re running a startup, funding can be of great help in getting your business up and running. The top types of funding discussed in this article include investments from the government, venture capitalists, and angel investors.

Warren Patterson February 21, 2025

The Future of E-commerce-from Drones to Same-Day delivery

The future of e-commerce is here, with drones, same-day delivery, and autonomous bots revolutionizing speed, convenience, and sustainability.

Amir Noorani February 19, 2025

What is Socially Responsible Marketing (SRM)?

Socially responsible marketing explores how brands align with societal values, often blending genuine efforts with strategic campaigns to drive sales.

Amir Noorani February 14, 2025

What is product licensing?

This article defines product licensing, highlights various types of licenses, and explains how to license products, software, and hardware.

Aashna. Haryani February 12, 2025

What is Crowdfunding?

Crowdfunding lets you fund dreams by rallying support online. Perfect for Gen Z’s bold ideas—no deep pockets needed, just big ambition!

Amir Noorani January 15, 2025

AI and Content Creation: How to Automate your Social media Posts in 5 steps

You will learn about AI and content creation and discover the practical ways to automate your social media posts (and the best practices to follow)

Degreat Michael January 13, 2025

How to prepare a cash flow statement

Want to know how to prepare a cash flow statement? There are five steps to it. Read this article and find out how to create a cash flow statement.

Warren Patterson January 8, 2025

Unlocking the Power of the HERO Section: Why It’s the Heart of Your Website

Discover how the HERO section captures attention, sets the tone for your website, and influences conversions with its powerful visuals and clear messaging.

Christina Molitor January 6, 2025

When is the best time to apply for grants or sponsorships?

This article contains information regarding when the optimal time is for a business to apply for grants or sponsorships. Both are different. But by reading the article, you’ll learn more.

Warren Patterson December 13, 2024

The importance of finding a niche market

Identifying a niche market lets you focus on a specific segment’s unique needs, thus fostering stronger customer relationships, reducing competition, and eschewing price wars.

Ana Bacioiu December 9, 2024

Outsmarting Social Engineering in the Digital Age

Learn how to outsmart social engineering scams by staying alert and protecting your personal data from digital manipulation and fraud.

Amir Noorani December 6, 2024

Barter Reimagined: Understanding Countertrade in the Global Market

Countertrade, a modern twist on bartering, enables global trade by exchanging goods and services directly, bypassing the need for cash in complex economic situations.

Amir Noorani December 4, 2024

The Shift from 4 Ps to 7 Ps in Marketing

This article explains the evolution from 4 Ps to 7 Ps in marketing, focusing on how businesses enhance customer experience, efficiency, and branding.

Amir Noorani November 29, 2024

What is B2B & B2C marketing?

The article discusses business-to-business (B2B) and business-to-consumer (B2C) marketing and the major differences and similarities between the two terms.

Aashna. Haryani November 27, 2024

What is a lean startup?

Understand the mindset of lean startups, where efficiency meets customer-centric innovation, and discover how you too, can build, measure, and learn your way to success.

Ana Bacioiu November 25, 2024

What is a Trademark and what is the Trademark filing process?

The article aims to inform the reader about a trademark, its importance, and the step-by-step process to file a trademark.

Aashna. Haryani November 25, 2024

How Can Your Minimum Viable Product (MVP) Help You and Your Business?

With 29% of startups failing due to cash flow, this article uncovers proven strategies to help entrepreneurs safeguard and scale their businesses 20 times faster – while steering clear of the dangers of premature growth.

Christina Molitor November 22, 2024

Understanding the ABCs of Marketing

Business-to-business (B2B) and Business-to-Consumer (B2C) are different ways organizations market their products. But before diving into the specifics, it is crucial to understand what marketing is and why it is essential for business to succeed.

Aashna. Haryani November 20, 2024

What is SEO (Search Engine Optimization)?

Learn the basics of SEO to boost your website’s visibility, organic traffic, and credibility in search engines.

Deborah Taiwo November 20, 2024

How to Find Your Target Audience

Struggling to figure out your ideal customers? In 5 steps, you’ll discover how to attract your target audience– and the effective tools you can use

Degreat Michael October 21, 2024

How do I define my target market?

Discover how to hit the bullseye by defining the target market for your business idea. Elevate your strategy from guesswork to precision art!

Ana Bacioiu October 18, 2024

Why is play important in entrepreneurship and business?

Why entrepreneurs should value play, as a catalyst for creativity as well as a booster for team morale, motivation, and cohesion. Points to concrete ideas and tools for integrating play into your business.

Ana Bacioiu October 9, 2024

How to write your first business plan

Get guidance on creating an effective business plan that clarifies your ideas, attracts partners, and helps you steer your business toward success.

Ana Bacioiu October 4, 2024

How to get a business BBB accredited

This article looks at how to get your business BBB accredited. There are three steps to do this. Want to ensure you know what they are to get your business accredited? Read to learn more.

Warren Patterson October 2, 2024

What is cash flow and why is it important?

Cash flow is a business’s lifeline, reflecting the money flowing in and out, helping track income, expenses, and overall financial health of the business.

Favour Ndime September 27, 2024

Bureaucratic Management: The Backbone of Big Business

Bureaucratic management is a structured approach that relies on hierarchy, rules, and defined roles to ensure efficiency and control within large organizations

Amir Noorani September 25, 2024

What is venture capital and angel investing?

Discuss two types of startup funding: Venture Capital (VC) and Angel Investors. Understand similarities, differences, and how you can tap into these resources.

Ana Bacioiu September 13, 2024

What is a financial statement?

What is a financial statement, why is it essential, what are various financial statements, and how do you read them?

Aashna. Haryani September 11, 2024

What is the Small Business Administration and how does it benefit your business?

Founded in 1953, the U.S. Small Business Administration (SBA) provides a wealth of resources to entrepreneurs. This article provides context and guidance on how to leverage SBA.

Ana Bacioiu August 30, 2024